We are constantly on the lookout for new, innovative and environmentally conscious brands. Labels such as ECOALF, VEJA, RAGWEAR, PATAGONIA, CABAIA, SAVE THE DUCK, ARC`TERRYX and many other highlights from the world of sustainable fashion can be found in our store today. When selecting our brands, we consistently pay attention to fair production conditions and sustainable concepts.

That's why it was clear to us that our sales areas must also reflect our philosophy.
In 2020 and 2023, our entire shop was sustainably redesigned – with durable shopfitting elements and exclusively in collaboration with regional craft businesses that share our values.

The sustainability analysis of the redesign in 2023 shows that we have successfully achieved our goal of creating a sustainable and innovative sales area. By reusing around 90% of the existing framework, it was possible to integrate a large part of the existing structure into the new sales area.

Thanks to the new, energy-efficient lighting, we are saving a total of 9,187 watt-days of energy. In addition, the reuse of 130 existing columns and 20 gondola stands resulted in CO₂ savings of approximately 1,500 to 2,000 kilograms. This calculation covers the entire life cycle – from raw steel production to the finished product.

We first came into contact with a truly sustainable fashion label at the turn of the millennium. Enthused by what was then still a revolutionary and environmentally friendly idea, it quickly became clear that we wanted to showcase more brands like this. And so our passion project was born.

Of course, at that point we had no idea how rocky and long the road ahead would be. The early years of our ‘Mission Sustainability’ were anything but a success story. But true to our motto ‘NEVER GIVE UP’, we persevered – because the issue was and is simply too important to us.

What started as a small seedling, which we nurtured with a great deal of idealism and passion, has now grown into a sturdy sapling – and it continues to grow steadily.